Fashion companies are serving up fresh and new takes on the Spring/Summer trends this year. All while staying ahead of the curve, they have still found innovative ways to pay a nod to the roots of how they began by fusing their original concepts into their forward designs. What we see are delicious mixes of suiting, casual and sportswear coming together to take the edge off of the sometimes underwhelming tone of menswear. By incorporating print, color, metallics and easy-going fabrics with a luxurious flair, we can welcome in a new season that is sure to continually deliver exciting apparel one awakening after the next.
Guess By Marciano brings us a look at in depth fashions for men.
Simple layering with a mix of textures makes for a well-rounded look without going overboard on the frills. The details of every piece shines when paired properly with their counterparts.
Clean and sleek intrigue was the set goal and success has surely been achieved.
Level37- Smooth Edge
Eugen Bauder for Guess By Marciano photographed by Hunter & Gatti.
Sean O’Pry, just wont quit. Here, he is paired with Lara Stone for Calvin Klein Jeans F/W 2012-2013 Campaign.
A sexy look with western details and references to bondage makes for a multi-faceted view of what is daring and acceptable. Call it dangerous luxury. Fun and playful with style, a challenge is still set before us to push the limits.
Level37- How Far Will You Go?
Sean O’Pry for Calvin Klein Jeans A/W 2012-2013 Ad Campaign photographed by Steven Klein.
To balance and embody their high-luxe aesthetic, Versace presents their watches in a campaign fronted by Tobias Sorensen. Striking and functional, this will be one accessory that will always be on the top of the hour.
Level37- Banded Bond
Tobias Sorensen for Versace Watches ad campaign photographed by Alex Franco.
Sean O’Pry dons Salvatore Ferragamo’s designs for their Fall 2012 campaign.
A path to setting oneself apart while staying in perfect line has been discovered. It’s just enough to make your head turn and stop and stare for all good reason. Design comes into play as art, an extension of who you are from deep within causing a frenzy of mystery and delectable taste.
Details such as heightened footwear, slim cuts, and rich colors are ideal for the Autumn season. There are no mistakes here to learn from. It’s all perfection with flawless execution.
Level37- See And Be Seen
Sean O’Pry for Salvatore Ferragamo Autumn 2012 campaign. Photographed by Mikael Jansson.
The tough guy. It’s a personality we have all wanted to emulate at some point in our lives. We then come to realize that it’s not so much an act. It’s actually a genuine way of being in mannerisms, speech, and overall aura. This is what makes such a male so desirable that everyone else looks like a button to pinch.
You don’t have to be all leather and denim. You can bring in some smart sense with specs that make you more than sight-worthy or suits that show you know how to take care of business.
Here and now, it’s all about real and gritty attitude.
Level37- Fail Safe
DSquared2 F/W 2012 Campaign photographed by Mert Alas and Marcus Piggott.
A welcome back to hard earned luxe.
Versace presents their Fall/Winter 2012 ad campaign with Dmitriy Tanner as the male in the front seat. Captivating, mysterious and cool; this ad campaign higlights the fact that this collection will bring some serious attitude. It reminds us that fashion is deeper than what we think we know and there is always more to learn.
Level37- Direct Hit
Dmitriy Tanner photographed by Mert and Marcus for Versace F/W Campaign
Tom Ford can always find a way to flatter you… and not just with his designs.
Love. Happiness. Joyous harmony. These all come together to make for a true sight to set your eyes upon. It’s all just good, lighthearted fun that will never seem to die.
Looking at these photos, there is no doubt about who the lucky one is. Be sure you have the right individual in mind.
Mathias Bergh for Tom Ford S/S 2012
It’s a play between colors and neutrals for Sarar’s Spring 2012 Collection.
The craftmanship is evident with one look. We see here how the small details matter and how in combination drum up a complete look without pretense. Expert quality and fit which isn’t just left for suiting makes room for various ensembles to be created.
From casual to everything above and in-between, donning these pieces will make a professional, refined, and classic statement with a modern understated flair.
Level37- Fine Tuned
Danny Schwarz, Jacey Elthalion, and Benedikt Angerer photographed by Koray Parlak for Interview Sarar Spring 2012 Collection.
He’s a mad man.
David Gandy sports some cool Banana Republic gear inspired by the 1960′s for their latest Spring Collection.
Clean cut in a mad world. He makes it look easy.
Level37- In The Details
David Gandy for Banana Republic Mad Men Spring Collection 2012 photographed by Carter Smith.