Category Archives: Campaigns

Always A Way

There will be times when you’ll find yourself in a dilemma.

No escape and the situation only gets hotter.  In time like these it is important to remember that  facing your fears will allow you to come out on the better side.  Also, no matter which side you’re on, looking good won’t hurt anyone while going through it.

Level37-  Look To The Bright Side

 

 

Patrick Kafka and Dmitriy Tanner photographed by Mert Alas and Marcus Piggott for Diesel S/S 2012 Campaign.

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Dapper Does It

The true meaning of luxury is to pay homage to past times in the current day and age, making it modern.  To fall in love with time through each stitch of fabric is a major part of keeping the timeless aspect of classic in the forefront.

Here it is captured not only through surroundings but through the sureness carried through attitude.  Easy and minimal effort, it comes naturally- this is the tone set by Diego Miguel.

Level37- Turn Around

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Diego Miguel photographed by Paul Bellaart for Scapa  S/S 2012

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Tranquil Tailoring

For their S/S 2012 campaign Giorgio Armani presents a simple and eloquent way of blending print and contrast. This makes for an all-round look of comfort in pieces usually meant for movement restricting ensembles.

Balance, being key, is executed through transitional wardrobe pieces to bring sense to the grand scale of the attire.

Though seemingly relaxed, remaining is the attention to fine details that satisfies the intrigue of the style conscious gent.

Level37-  Fine Stillness

Simon Nessman photographed by Mert and Marcus for Giorgio Armani S/S 2012 Campaign

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Natural Harmony

Among the inhabitants of the garden,  Alexandre Cunha is clothed in pieces from Bottega Veneta’s S/S 2012 collection.

You can call this an edge all its own.  In this preview, blending of harsh stitching  with soft, sleek fabrics and materials come together to create a balanced look.

Level37 – Gentle Edge

Alexandre Cunha -Bottega Veneta S/S 2012

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Man Remade

A step up in attire and redefining what a man represents, Tony Ward displays H&M’s elite line of menswear.

It takes a true gent to don such attire and bring fine threads to life.

Level37- Classic Smart

Tony Ward – H&M S/S 2012

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Paralleled Apparel

There are times when lines of simplicity can seem so intricate.

Strict tailoring create flush lines that cut around the structure of a gent.  Tiger of Sweden makes it easy to suit up.  Streamlined, sleek design makes for more comfort and needless to say confidence.

In these fine threads, you’ll be ready at any time of day.

Level37-  Perfect Fit

Jacob Coupe for Tiger of Sweden S/S 2012

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